Madelaine’s 38-step routine is dense — but she only names specific brands for 4 products. Per our honesty rule we list only the brand-confirmed items here. Unbranded steps are in the caveats list.
Brows
01 / 4
Hourglass
Arch Brow
Warm Blonde
Arch Brow
Warm Blonde
Hourglass
Arch Brow Sculpting Pencil (Shade: Warm Blonde)
Madelaine Petsch
"This is the Hourglass Arch Brow sculpting pencil in Warm Blonde — I go in just and create the shape with this."
02 / 4
Maybelline
Brow Ultra Slim
Auburn
Brow Ultra Slim
Auburn
Maybelline
Brow Ultra Slim Pencil (Shade: Auburn)
Madelaine Petsch
"Then I go in with Maybelline micro pencil and Auburn. So then I just go with this tiny little detail pencil."
03 / 4
Pacifica
Stunning Brows
Golden
Stunning Brows
Golden
Pacifica
Stunning Performance Brow Gel (Shade: Golden)
Tinted brow gel · Golden · $10
Madelaine Petsch
"Eyebrow gel — this I've been using forever. It's the Pacifica stunning brows in Golden."
Eyes
04 / 4
Chanel
Khaki Intense
Stylo Yeux
Khaki Intense
Stylo Yeux
Chanel
Stylo Yeux Waterproof Eyeliner in Khaki Intense
Madelaine Petsch
"This is the Chanel Khaki Intense — I just do it on the outside, where you would typically put eyelashes."
Other items Madelaine used in this video
The other 34 of the 38 steps used unbranded items or items she did not name on camera. We only list brand-confirmed products.
- Vitamin C serum (brand ambiguous — auto-caption garble) — ~1:55
- Multiple skincare serums applied without brand names — ~3:00
- Multiple eyeshadow shades applied without brand names — ~10:00
- Foundation, concealer, blush applied without brand names
Spotted one of these brands on a later post or interview? Email us and we'll add it.